Karim Naffah

Managing Director


Karim Naffah is the Managing Director at Rocco Forte Hotels.

Karim is responsible for the continuation of the company’s successful business performance and works with Sir Rocco Forte on the future strategic development of the business.

Prior to joining Rocco Forte Hotels in 2010, Karim gained more than 18 years of experience in strategy and finance roles in the leisure and hospitality industry.

His previous roles include strategy director at Bass PLC/Six Continents PLC where he played a key part in the business planning and performance management of the FTSE 100 Group. In addition he oversaw the strategic transformation of the Group culminating in the successful demerger of Six Continents hotel and pub divisions.

Following the demerger, Karim joined Mitchells & Butlers in 2003 as its finance director to establish the pubs group as an independently listed company. He implemented new performance and reporting measures; devised a successful business securitisation model to finance the group; and oversaw the acquisition of 239 pub restaurants in 2006.

Born in Beirut, Lebanon, Karim was educated at Harrow School and Lincoln College, Oxford University. He speaks English, French, Arabic and Spanish. Post university he spent seven years with management consultancy Bain & Company.