Информация: Covid19

06 июня 2017



Florence, June 6th 2017 - Hotel Savoy, a Rocco Forte Hotel in Florence, is pleased to announce its new partnership with LUISAVIAROMA, the leading luxury fashion destination established in Florence in 1930, with a collection of elegant clothing, shoes and accessories from a wide range of international designers. From July 1st 2017, when reserving one of the 14 newly redesigned suites of Hotel Savoy, guests can now choose to personalise their stay with a remarkable style and shopping experience created by Hotel Savoy and LUISAVIAROMA.

Guests will be assigned a professional LUISAVIAROMA personal consultant who will lead a two hour private session in the brand’s concept store in Via Roma, located opposite Hotel Savoy, in  the charming Piazza della Repubblica. After a style consultation, the dedicated expert will take them through the latest fashion trends, outfit ideas and special shopping tips: personalized and professional assistance and quality service will guide Hotel Savoy’s guests to the perfect outfit choice.

The partnership with LUISAVIAROMA further enriches the Rocco Forte Suite Experience offered by Hotel Savoy, which already provides guests with exceptional benefits and unexpected extras to fully enhance their Florentine stay.

The LUISAVIAROMA experience is a journey through the fashion world focused on luxury shopping and tailored to each client’s personal taste. Exclusively at Savoy Hotel, guests can combine the pleasure of a memorable Tuscan vacation while benefitting from the expertise of a private shopper from LUISAVIAROMA, to discover the historical capital of Italian fashion.

For its newly launched LUISAVIAROMA Experience, Hotel Savoy has won the prestigious "Best VIP Amenity Award" by Valerie Wilson Travel for the 2017 Best Suite Access VIP Amenity.

Since 1999, LUISAVIAROMA.COM has been defined by the Financial Times as “a heaven for directional fashion”, with 5.000.000 visitors per month and worldwide shipping. With every new season, the website presents the collections of more than 600 established designers and young emerging talents. The exclusive ‘Buy it First’ service offers clients the opportunity to preview the latest new season collections and to pre-order them directly from the runway.


Press contact:
Claudia Porrello
Communications & Marketing Manager
Hotel Savoy – Firenze
Tel. +39 055 2302 188


Notes to Editors

Terms & Conditions:                                                                                                          
The LUISAVIAROMA experience is bookable from July 1st, 2017, at no extra cost and subject to the booking of a suite Duration: 2 hours. The experience is bookable every day (excluding Sundays and blackout dates) and at least 48 hours in advance. Time slots: every hour from 11.00 am to 5.00 pm upon availability. Please note that items in pre-order will not be available until the date indicated online.

For more information or reservations, contact the Hotel at reservations.savoy@roccofortehotels.com or +39 055 2735 831 or book online /hotels-and-resorts/hotel-savoy/rooms-and-suites/

Hotel Savoy

Located on the historic Piazza della Repubblica, Rocco Forte’s Hotel Savoy is the perfect place to absorb the intoxicating Florentine atmosphere. Guests are moments away from the Uffizi, the Duomo and the Ponte Vecchio. Hotel Savoy epitomises contemporary Italian style; rooms and suites all feature carefully chosen ceramics while the bathrooms are decorated with mosaics. The hotel benefits from two private steam rooms located in the Suite Brunelleschi and Suite Signoria. The fitness centre on the top floor has panoramic views over the Duomo, and, in summer, the hotel’s popular Irene Bistro and bar spills out onto the square.


Rocco Forte Hotels
Established by Sir Rocco Forte and sister, Olga Polizzi in 1996, Rocco Forte Hotels is a family of 10 individual hotels and resorts. All of the hotels are landmarks, both old and new, occupying magnificent buildings in exceptional locations. Led by a family who has been in hospitality for four generations, the hotels are united by their distinctive approach to service ensuring guests experience the best of the cities and surrounding areas.

Rocco Forte Hotels comprises: Hotel de Russie, Rome; Hotel Savoy, Florence; Verdura Resort, Sicily; The Balmoral, Edinburgh; Brown’s Hotel, London; The Charles Hotel, Munich; Villa Kennedy, Frankfurt; Hotel de Rome, Berlin; Hotel Amigo, Brussels; Hotel Astoria, St Petersburg.

Future opening: Rome in 2018, Shanghai in 2018


Media enquiries:
Rosie O’Brien, Group Communications Director
Rocco Forte Hotels
Email: robrien@roccofortehotels.com